Target’s Acquisition of CHEFS Catalog for Kitchenware Expansion Effort


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JH Partners, LLC, is an accomplished San Francisco private equity firm that focuses on strategic acquisitions and divestures of high-profile consumer brands. One major JH Partners’ transaction was the 2013 sale of CHEFS Catalog, a portfolio company in which it maintained an 80 percent stake.

The direct-to-consumer specialty retailer maintains an extensive catalog of quality bakeware, cookware, cutlery, and kitchen tools and utensils. Having acquired the Colorado Springs company in 2004, JH Partners held the company for nearly a decade before selling its shares to retail leader Target Corp.

Following the completion of the acquisition, Target announced its intention to keep CHEFS Catalog under the existing brand name. The company was to become part of a new, wholly owned Target subsidiary, in tandem with, that was created to address the expanding culinary and kitchenware markets. JH Partners partner Michael John described CHEFS Catalog as a vibrant, multichannel, retailing business that paired a commitment to quality with exceptional margin growth and revenue potential.