Alex and Ani’s Charity By Design Program Supports Nonprofits

Alex and Ani’s Charity By Design  pic

Alex and Ani’s Charity By Design

A consumer-focused private equity firm, JH Partners provides strategic support and guidance services to help middle-market companies grow their brands. Since it was founded, JH Partners has invested in over two dozen companies, including Alex and Ani, a Rhode Island-based fashion jewelry brand with retail locations throughout the United States.

In addition to creating unique collections of casual and fine jewelry products, Alex and Ani works to give back to communities and organizations in need. At the heart of the company’s humanitarian efforts is the Charity By Design program, which supports a variety of nonprofit partners working in the areas of empowerment, health and wellness, the environment, and child welfare.

Alex and Ani works with all of its community partners to create charm bangle bracelets featuring designs unique to each. The bracelets are then sold on the Alex and Ani website, giving consumers the opportunity to support the nonprofit of their choice. With every bracelet sold, Alex and Ani donates 20 percent of the proceeds to the designated organization.

Alex and Ani’s commitment to giving back extends beyond its Charity By Design bracelets. Company employees also volunteer their time to help many of the charities personally. Since it launched Charity By Design in 2011, Alex and Ani has volunteered over 7,600 service hours and raised more than $44 million for nonprofits around the world.